The two-day 2018 Penn China Education Summit was held on October 13 at the Wharton School of the University of Pennsylvania. During the summit, several top leaders from the education sector engaged in deep thinking and discussion around the theme of 'Heritage and Innovation in Education'.
During the summit, with the aim of bringing innovation to the education industry and actively embracing the opportunities and challenges brought by the changing times, the 'Education Industry Outlook' segment garnered significant attention. In this segment, CheersYou（清柚教育） Co-founder Wang Zijian provided an important analysis of the current state and future development trends of the education market, becoming a focal point for many experts and scholars present.
1. CheersYou（清柚教育） · History and Development
Since its establishment in New York in 2015, CheersYou（清柚教育） has maintained an excellent reputation among students in China and the US, thanks to its extensive client base and word-of-mouth credibility. In 2018, CheersYou（清柚教育） became the first study-abroad service provider invited to Harvard University and the only North American partner of U.S. News, and was also recognized as the most trusted study-abroad agency by international students in North America. Today, CheersYou（清柚教育） is a leader in the innovative study-abroad era, with over 100 academic application advisors who graduated from top universities and more than 20 foreign writing experts.
▲ Figure: CheersYou（清柚教育） officially becomes a U.S. News partner.
▲ Figure: Harvard's official website news report on the partnership with CheersYou（清柚教育）.
2. CheersYou（清柚教育） · Impact of the Trade War on Study-Abroad Education
At the beginning of his speech, Wang Zijian pointed out to the attending guests and scholars that under the current trade war environment, Section 301 has had a profound impact on Sino-US study-abroad education, life in the US, and the development of high-tech industries in China. Wang Zijian stated that the average tuition for Chinese international students in the US is three times higher than that for local American students, and the average total fees for Chinese international students amount to as high as $13 billion per year. The trade war will inevitably lead to a sharp decline in US study-abroad economic revenue, and the entire Sino-US study-abroad industry chain will also be significantly affected.
3. CheersYou（清柚教育） · The Concentric Circles Project
In the trade war environment, many Chinese students in the application stage are actually in a semi-blocked information environment. When they want to look up school or program information, they often can only find numerous agency ads and outdated program information via search engines. Wang Zijian introduced that CheersYou（清柚教育）, through its partnership with U.S. News, has obtained the most authoritative and real-time first-hand data covering over 150 US universities and 1,500 programs, and has synchronized all this data into the CheersYou（清柚教育） 'Concentric Circles' project for students to browse and view. This allows students to quickly locate program directions and cross-compare more school information with real-time updated authoritative data. CheersYou（清柚教育） aims to help Chinese students break down information barriers and eliminate confusion in the study-abroad journey.
4. CheersYou（清柚教育） · Mission and Responsibility
In addition, Wang Zijian stated that as a leader among Chinese-owned enterprises in the US, CheersYou（清柚教育） always keeps in mind the mission and responsibility to help the broader Chinese community. CheersYou（清柚教育） not only serves Chinese students but also aims to help the entire Chinese community unite and grow stronger.
5. CheersYou（清柚教育） · Future Development of the Study-Abroad Industry
At this Penn China Education Summit, Wang Zijian fully elaborated on innovative ideas for the education industry, opening up new thinking and new directions for the study-abroad service model, and providing a broad perspective and new value for the operational model of the education industry. Wang Zijian concluded by saying that in today's increasingly saturated study-abroad education sector, relying solely on entrepreneurial passion and superficial knowledge of studying abroad is not enough to stand out. The success of CheersYou（清柚教育） demonstrates that in the fiercely competitive study-abroad industry, combining an understanding of the era's context, the use of scientific data tools, and the fulfillment of corporate social responsibility are key to success in the future education sector. The transformation of educational models in the new era will become a major factor in the future competitiveness of corporate teams.
